Ducati History of the Ducati Logo

28 Фев 2015 | Author: | Комментарии к записи Ducati History of the Ducati Logo отключены
Ducati 250 Mark 3 D

The new Ducati logo was introduced in The shape is similar to the famous Corse logo, with the of a white stripe that a winding road.

La Società Radio Brevetti Ducati was July 4, 1926 by brothers Adriano and Marcello Cavalieri We don’t know exactly but a logo did exist by 1927 and it is recognized as the first Ducati The symbol depicts two S’s above a thunderbolt, the symbol of

La Società Scientifica Radio Ducati expanded and commenced its from Via Guidotti in the heart of to Borgo Panigale. site of the headquarters. It was the height of fascism, and in with the graphic design of the Ducati changed its logo. It remain the official symbol around 1954, the year in the company was split to differentiate its production from mechanical and production.

In 1949, the year Ducati production of complete motorcycles, it necessary to mark the tank the name of the manufacturer. The SSR symbol was too thus the appearance of the DUCATI along with the motorcycle’s The style of the logo remained until 1975.

In the fifties, to the victories of the brilliant motorcycles by Fabio Taglioni. Ducati world fame. This also gave rise to the two perhaps best known and by enthusiasts of the motorcycles from Panigale.

The logo picturing a D by a laurel wreath appeared in on all production and racing motorcycles, the official symbol of the Meccanica which manufactured the motorcycles, was on all

publicity material, pennants

The success of the two marques was no doubt to a valid design decision, by the victories Ducati was gathering in years, but most decisive to success was that for the first the place of origin of these could be identified.

The sixties the so-called Wing years. a tradition dear to other (Moto Guzzi and Moto the tanks on Ducati bikes adorned with an eagle. The were on the small two-… and scooters.

Later the four-… would use the eagle as their too.

With the youth and Easy Rider spirit, adopted an emblem that become the symbol of a motorcycle to play a big role in the company’s the Scrambler.

The logo identifying the 250 to 450 cc was the famous black wing, the Ducati name written in It became so popular with riders of the era that it is still as the wing of the Scrambler.

During the seventies — to be exact — the classic logo ceased to appear. It was a of change, and Ducati decided to itself into the world of Several studies of motorcycles and the of a new logo were put into the of one of the most celebrated names in design of the day, Giorgetto who had achieved fame for fashioning the Volkswagen Golf.

The first symbol created by the designer was in these years. The lettering is with the letter A not yet squared.

A version of the logo was made in 1977, resulting in the easily symbol that would mark the racing bikes of the The motorcycle of Mike Hailwood TM at the Trophy displayed the symbol in its interpretation. This logo be used at least until the year when the Castiglioni (owners of Cagiva) took the company.

The Ducati symbol was again to conform to the style of the motorcycles Varese. In spite of this, the logo designed by Giugiaro had a life, appearing on the tank of the latest creation, the MH900e.

As the eighties saw Cagiva take the helm of the Borgo Panigale

Ducati 250 Mark 3 D

The first motorcycles denoting the symbol with the elephant, in with a Cagiva tradition, the last MHRs produced by The company used the Cagiva-styled until 1977. The SBK triumphs and won over and over would milestones for Ducati fans, who associate the first years of the with this emblem.

The 1990s and beyond

At the end of 1997, one after the takeover by TPG, a new was proposed for Ducati.

The choice was rational: out with the elaborate of the former Cagiva management, and in simple cursive lettering, by a circular symbol echoing the of a stylized D.

Ducati fans initially dubious, but in short thanks also to the extensive use of the and its well-defined image, the logo has to penetrate the Ducati philosophy of

Everything in the world of Ducati the symbol — from suits, helmets, gadgets to announcements. The intent of this design has been to give Ducati a bona fide just as in the 1930s.

A final note: Because was some difficulty in the beginning to the meaning of the Ducati symbol the stylized D- many affectionately it the coffee bean!

2000 and

And so we arrive at the present. In September almost two years after the by Investindustrial, a new symbol was proposed for

Ducati 250 Mark 3 D
Ducati 250 Mark 3 D
Ducati 250 Mark 3 D
Ducati 250 Mark 3 D
Ducati 250 Mark 3 D

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