Project Rushmore Redefines 2014 Harley-Davidson Motorcycles 74th Annual…

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Project Rushmore Redefines Harley-Davidson Motorcycles

August 21,

Extraordinary Customer-Led Effort World’s Most Popular Motorcycles

MILWAUKEE Harley-Davidson has a new generation of American freedom In the largest scale new model in the company’s 110-year history, RUSHMORE encompasses eight new that feature improved and braking performance, enhanced ergonomics, and dramatic styling that completely redefine and transform the touring motorcyclist’s

Countless ideas. Thousands of of research and testing. Eight motorcycles. Project RUSHMORE technology and design enhancements will recalibrate the expectations of the motorcyclist: Savvy electronic and infotainment. Aerodynamics born in the tunnel.

Bodywork shaped by the styling team in the industry. good for endless miles of course, more American power. The road trip never be the same.

Project is the result of an entirely new way to produce In a process that invokes the of the customer throughout an accelerated program, the ideas and dreams of of motorcyclists are allowed to percolate those of Harley-Davidson employees.

Project RUSHMORE is a pure of our relationship with our customers and a passion for riding motorcycles, Mark-Hans Richer, Harley-Davidson Vice President and Chief Officer. It’s resulted in outstanding innovations, but from day one been focused on taking the rider and passenger experience to the level.

We get there together, we together — to quote the — through a process uses not just formal but the kind of input we get from to customers out on the road, in the real and then blends that our engineering and styling expertise. For at Harley-Davidson we’ve been that we ride with Project RUSHMORE elevates devotion to a higher level.

on the technological foundation that the company’s dominant leadership in the motorcycle segment, eight new Harley-Davidson models, including King®, Street Glide®, Glide® Special, Electra Ultra Classic®, Ultra Tri Glide® Ultra, CVO Ultra and CVO Road King® feature Project RUSHMORE-inspired enhancements. slot into four categories:

Control: Project RUSHMORE pass faster, stop and see farther at night, thus rider confidence. Each features the new Twin-Cooled™ High Twin Cam 103™ or the High Twin Cam 103™ powertrains, Linked Brakes with ABS Braking System), and Daymaker™ LED and Halogen lighting.

Infotainment: New Boom! — Box infotainment feature the first original-equipment recognition and touchscreen for music, GPS and phone in motorcycling, with audio, Bluetooth® connectivity, technology, plus support for and CB communications in a single module.

Aerodynamics and ergonomics come to improve comfort — the new Batwing fairing with venting, which reduces buffeting by 20 percent, to best-in-class for passengers with wider and seats and new back and arm rests.

The form and the function of many are improved — a reshaped and saddlebags with convenient latches, sleeker fenders, cast aluminum wheels and hand control switches.

(See separate releases for on the elements of Project RUSHMORE.)

Harley-Davidson 2014 Motorcycle

Additional headlines from the Harley-Davidson lineup include the Fat Bob® model, the availability of brakes on all five 2014 models and the continued integration of Factory Customization.

The Dark styling of the Fat Bob model gets a from Harley-Davidson Styling and now a new assertive authority. Highlights a new slash-cut rear fender a recessed twin-ring LED tail Then black replaces everywhere, including the powertrain, air cover, rear shock triple clamps, headlamp rings, console and battery box

The Aluminum Slotted Disc are powdercoated black and finished a laser-engraved Harley-Davidson logo and rim

The new Harley-Davidson® Street Glide® is a fully loaded version of the performance Touring model with a High Output Cam 103™ powertrain, Boom! Box infotainment system, Batwing with splitstream vent, Halogen headlamp, Enforcer aluminum wheels and Reflex™ Brakes with ABS.

All five 2014 Harley-Davidson models are available with the control of ABS (Anti-lock Braking The Sportster line also new hand controls and brake improved service access, and an keyless H-D® Smart System with a proximity-based, security fob. (See releases for more details on the Sportster line.)

The 2014 CVO of limited-production motorcycles features the new Softail® Deluxe model, a custom touring motorcycle with a detachable windscreen GPS navigation, Daymaker LED lighting, saddlebags and of course the bold and big Screamin’ Eagle powertrain always part of the CVO program. The Road King® and super-premium Limited return with new and Project RUSHMORE enhancements. The CVO™ Breakout® Softail® returns with three new paint schemes. (See releases for more details on the CVO line.)

H-D1™ Factory The web-based program that customers to select factory-installed that personalize fit, and style to the Sportster® 1200 and Street Bob® offers new options for both bikes, two new custom paint sets for the 1200 Custom: Charcoal Eagle Graphic and Mysterious Red Skull in addition to new Hard Custom color options. By the online Bike Builder may choose from different paint and engine finishes to alter the look of the motorcycle.

In addition, to fit the motorcycle to each different combinations of foot-control seat choices and handlebars can be Customers can expect to be riding new bike in as little as four from the time an H-D1 is placed with an authorized dealer.

The V-Rod family now has ABS as equipment and new paint colors and are available on the Muscle® and Night Special .

The Twin Cam 103™ is now standard equipment on the Street and Super Glide® Custom both part of the smooth-handling line.

Six Harley-Davidson Softail® models traditional hard-tail lines modern ride and handling to suspension components hidden the frame rails. Introduced 2013, the long and low-slung is an urban chopper with swagger, distinctive finishes and components not available on other bikes.

Harley-Davidson Motor produces heavyweight custom, and touring motorcycles and offers a line of Harley-Davidson motorcycle accessories, riding gear and and general merchandise. For more visit Harley-Davidson’s website at .

Last Modified: 08-21-2013-09:02:40


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