Polaris shows it's more than serious about motorcycles – National… | Motorcycles catalog with specifications, pictures, ratings, reviews and discusssions

Polaris shows it’s more than serious about motorcycles – National…

18 Jan 2015 | Author: | Comments Off on Polaris shows it’s more than serious about motorcycles – National…
Brammo Empulse 10.0

Polaris shows it’s more than serious about motorcycles

October 27, 2011

First there was Victory. an entirely new line of motorcycles from an American company–Polaris–known primarily for jet skis and snowmobiles. Then, last spring, Polaris took over the struggling Indian Motorcycles marque, adding a second line of heavy American cruisers to its line-up.


Now, Polaris is putting money into Brammo Inc.. one of the leading American producers of electric motorcycles. In an announcement yesterday, Polaris said it is taking a minority stake in Brammo. helping to ensure that the smaller company will have the engineering, manufacturing, and customer service expertise to further develop and promote their products.

Brammo’s models include the Enertia, Enertia Plus, Empulse, Engage, and Encite. The Enertia was the company’s first bike and offers a top speed of 60 mph, with an average range of 42 miles on a charge. The Enertia Plus features an improved battery that boosts range to 80 miles, while maintaining the 60 mph top speed. The Empulse is a newer model machine and boasts a 6-speed transmission.

Its three flavors, the Empulse 6.0, 8.0, and 10.0, boast top speeds exceeding 100 mph and ranges from 60 to 80 to 100 miles, respectively.

The newly released Engage is a dirt-oriented bike coming in four configurations. The MX, SMR, and SMS are motorcross and supermoto bikes, while a fourth model, called the Encite MMX PRO, is a racing bike.

Brammo Empulse 10.0

We are excited to advance our electric vehicle capability by establishing Polaris as a business partner and part owner of Brammo, one of the most innovative and aggressive companies I have found in the electric motorcycle space,” said Scott Wine, Polaris CEO. Our companies share a passion for performance, and I look forward to exploiting the numerous opportunities created by pairing Brammo’s industry-leading electric powertrain technology with Polaris’s vast array of market-leading powersports products. This is a small but important investment for Polaris in an electric vehicle market that we feel is poised for significant growth.”

Brammo CEO and founder Craig Bramscher returned the compliment. We have always been impressed with Polaris’ leadership within the motorsports industry. Polaris is a company founded on innovation and quality, and as such their decision to partner with Brammo is a resounding endorsement of our technology.”

In separate news, Brammo also announced that it had received $28 million in additional investor funding.

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Brammo Empulse 10.0
Brammo Empulse 10.0
Brammo Empulse 10.0
Brammo Empulse 10.0
Brammo Empulse 10.0

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